Princess Casual is Melonhopper

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Since moving to Las Vegas, I have had the pleasure and opportunity to collaborate with entrepreneurial retailer Melonhopper! What exactly is it? Imagine everything Barbie was able to wear but, made life size for real girls… pastels, pastry prints, and shear babydoll dresses!

Chief Unicorn herself, Lauren Randall showed her collection at one of the largest Magic Pool Tradeshows in Vegas last year, was picked up by Dolls Kill and took interest with many other online fashion e-commerce. It has since been a hit on social media with an Instagram growth of 0-8k followers in approximately six to seven months.

Style bloggers an YouTubers like, MermaidensChrissaSparkles and Sugarpill Cosmetics have all taken to collab with Melonhopper’s looks for their own lifestyle stories and brands. Which, is naturally what Melonhopper’s princess casual image is all ABOUT. It’s more than just clothes… it is emerging into an experience. Soon to be cultural phenomena.

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Keep your eyes peeled for Melonhopper’s Spring collection, which is set to launch in ONE WEEK! Select pieces from Melonhopper’s line are already on Dolls Kill! Shop the Coco doll to see all of the cutesy Melonhopper looks! Their NEW website on is set to launch on Valentine’s Day. So get your credit cards out, princesses, it’s going to be raining glitter and cupcakes!

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Melonhopper will have a feature coming out soon introducing the brand, origins and the future of Melonhopper on Medium. This year is the year of the princess revolution.

UPDATE! Shop all Melonhopper now on their NEW SITE.

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